Специалист по коммуникациям и событийному маркетингу, Екатеринбург +7 912 246 39 82 | alinarepnikova8@gmail.com
Добрый день! Я Алина — маркетолог с фокусом на события, территории и коммуникации в сложных структурах (госсектор, НКО).
Сегодня я отвечаю за продвижение Урала на карте деловых событий России в Уральском конгресс-бюро. Моя работа — это синтез стратегии и креатива: я управляю событийным брендом региона, выстраиваю коммуникации с ивент-организаторами по всей стране и участвую в подготовке ключевых мероприятий Правительства Свердловской области.
Мой путь начался задолго до получения диплома экономиста-международника в УрФУ. Еще в университете я погрузилась в организацию студенческих событий — именно там я поняла, что моя страсть — это коммуникации и живые мероприятия, объединяющие людей.
Мой подход:развиваться непрерывно и смотреть на задачу шире, чем написано в техническом задании. Именно поэтому я, например, сама создала этот сайт, чтобы держать руку на пульсе всех современных инструментов.
Ключевые факты:
5 лет опыта в организации мероприятий разных форматов;
2 года опыта в маркетинговых коммуникациях;
Высшее образование. УрФУ имени первого Президента России Б.Н. Ельцина, "Мировая экономика и международный бизнес";
Менеджер по работе с организаторами мероприятий (комьюнити-менеджер) Уральского конгресс-бюро при Агентстве по привлечению инвестиций Свердловской области.
"Маркетинг — это умение дать человеку нечто действительно ценное для него..."
Add here some interesting details about the product. Help people realize that this product is exactly what they need. It could be practical and useful information as well: the size of the product, material that it is made of, or care instructions.
Осенний выезд сообщества организаторов деловых мероприятий Свердловской области
Add here some interesting details about the product. Help people realize that this product is exactly what they need. It could be practical and useful information as well: the size of the product, material that it is made of, or care instructions.
Add here some interesting details about the product. Help people realize that this product is exactly what they need. It could be practical and useful information as well: the size of the product, material that it is made of, or care instructions.
Add here some interesting details about the product. Help people realize that this product is exactly what they need. It could be practical and useful information as well: the size of the product, material that it is made of, or care instructions.
Материал про Свердловскую область для отраслевого издания Congress time
Add here some interesting details about the product. Help people realize that this product is exactly what they need. It could be practical and useful information as well: the size of the product, material that it is made of, or care instructions.
Материал про Уральскую кухню для спецпроекта отраслевого издания Congress time
Add here some interesting details about the product. Help people realize that this product is exactly what they need. It could be practical and useful information as well: the size of the product, material that it is made of, or care instructions.
Add here some interesting details about the product. Help people realize that this product is exactly what they need. It could be practical and useful information as well: the size of the product, material that it is made of, or care instructions.
Обновление фирменного визуального стиля событийного бренда Свердловской области "Встречаемся на Урале"
Add here some interesting details about the product. Help people realize that this product is exactly what they need. It could be practical and useful information as well: the size of the product, material that it is made of, or care instructions.
Add here some interesting details about the product. Help people realize that this product is exactly what they need. It could be practical and useful information as well: the size of the product, material that it is made of, or care instructions.
Add here some interesting details about the product. Help people realize that this product is exactly what they need. It could be practical and useful information as well: the size of the product, material that it is made of, or care instructions.
Add here some interesting details about the product. Help people realize that this product is exactly what they need. It could be practical and useful information as well: the size of the product, material that it is made of, or care instructions.
Add here some interesting details about the product. Help people realize that this product is exactly what they need. It could be practical and useful information as well: the size of the product, material that it is made of, or care instructions.
Add here some interesting details about the product. Help people realize that this product is exactly what they need. It could be practical and useful information as well: the size of the product, material that it is made of, or care instructions.
Add here some interesting details about the product. Help people realize that this product is exactly what they need. It could be practical and useful information as well: the size of the product, material that it is made of, or care instructions.
Add here some interesting details about the product. Help people realize that this product is exactly what they need. It could be practical and useful information as well: the size of the product, material that it is made of, or care instructions.
Образование и повышение квалификации
Я убеждена в том, что развитие не терпит пауз. Постоянно углубляю знания в профессии и расширяю горизонты, чтобы создавать решения, выходящие за рамки шаблонов.